Auburn , Calif. – Immediately prior to heading to Louisiana 's Red River ; where he claimed the 2009 Bassmaster Classic Championship, Skeet Reese and Lucky Craft debuted a series of new Reese designed colors. Now, as Reese begins final preparation for the defense of his Classic victory, he and Lucky Craft once again release new Reese designed colors that will be released in the Skeet Reese Inc. booth, number 2108 at the Bassmaster Classic Exposition in Birmingham .

2010 Skeet Reese Limited Edition Baits

Unlike the previous colors, which were three graduated variations of white and chartreuse, the new colors are based on two of the most popular forages in the bass diet; bluegill and crawdads. Each one of the new shades are personally designed by Reese, down to the finest details.

The new sunfish likenesses Baby BG and Ghost Baby BG feature realistic natural bluegill finishes, each with a translucent chartreuse tail which closely matches the splash of color at the tips of the tail. Baby BG is an opaque color with a hint of the Aurora basecoat that Lucky Craft made popular, while Ghost Baby BG is a duplicate, but in a translucent version.

Magic Craw is a translucent crawdad pattern crankbait in brown and orange tones, perfect for mimicking crawdads around the country. Magic Craw starts with a dark brown at the back, fades to a translucent light brown, and ends with an orange belly. Magic Craw comes in two renditions, one with red flake, and a separate one with green flake.

Both new colors will be available in several of Lucky Craft's most popular lures; LV500, Fat CB BDS 2, 3 & 4, Flat CB D20 and Reese's new SKT MR and DR. The baits will be available in limited quantities exclusively at the Skeet Reese Inc. booth; they will retail for $16.99 retail. Anybody who buys three or more of the new baits will receive a replica black and yellow Skeet Reese / Mercury hat or visor, a $19.99 value.

Also new at the Classic Exposition is a new model of Reese's Wright & McGill Co. Tessera Rods. 250 of his new 7'10” S Glass Magnum Crankbait rod will be available in a limited, numbered edition as a special launch at the expo. The new Magnum Crankbait rod is perfect for anglers who like to throw deep crankbaits on ledges, or lipless crankbaits on flats. The rod gives anglers an advantage in long casting, and leverage on hooksets.

Skeet's new Tessera Magnum Crankbait Rod

Wright & McGill Co. is offering a special promotion at the Classic, any consumer who purchases the new Magnum Crankbait rod; or any of the Skeet Reese Tessera rods at the show, will be eligible to receive a mock Skeet Reese jersey at the Wright & McGill Co. booth, a $69 value. If consumers purchase their rod at the Skeet Reese Inc. booth, they will receive a Skeet Reese hat or t-shirt, an additional $19.99 value.

Also available at the Skeet Reese Inc. booth will be TroKar hats and hooks, available with a special promotion. Anyone who purchases a Lazer TroKar hat will receive a coupon for $10, redeemable for Wright & McGill Co. and TroKar product.

Reese is also offering a special for anyone who purchases two Skeet Reese Apparel items at his booth; they will be eligible to receive a replica black and yellow Skeet Reese / Mercury hat or visor, a $19.99 value.

Also available will be the Skeet edition of Bassaholics apparel

“I'm especially excited about my new Lucky Craft colors and Magnum Crankbait rod,” Reese said. “My sponsors work with me to deliver new products that will not only help me win on tour, but to give every angler an advantage as well. They are committed to providing excellence and value. These special offerings and Bassmaster Classic promotions are evidence of that commitment, I'm proud to be a part of it.”

Visit the Bassmaster Classic at the Birmingham Jefferson Convention Complex February 19 – 21, and see if Skeet Reese, the 2009 Bassmaster Classic Champion can become only the second angler to repeat as champion. Stop by his booth, number 2108, at the Classic Exposition to see all of the new Skeet Reese designed and endorsed gear and apparel.

Skeet Reese is a Bassmaster Elite Series pro; he is the 2009 Bassmaster Classic Champion and 2007 Bassmaster Angler of the Year, who has compiled career earnings that total more than $3 million. Reese has qualified for 11 Bassmaster Classic appearances, and has finished in the top 10 47 times, including four wins in BASS competition in a 12 year career.